<< See also our Report Overview on Pokémon GO and Playful Cities
In partnership with Big Heritage, the city of Chester in the UK hosted two days of play through a historical lens. They created antique-looking Pokémon GO maps, certificates for Pokémon GO History Explorers, and “PastPorts” to be stamped at key physical locations.
More than 15,000 players attended, according to organizers and Niantic. By some estimates, the event it brought £3m in spending power to the city. For a city with a population just shy of 80,000, the interest was considerable.
- Reflections by Dean Paton, Founder of Big Heritage on “Playing with the Past – How Pokémon GO is inspiring people to discover Heritage” on the Niantic blog (January 31, 2018)
- For context on how cities can use Pokémon GO, see our final report. Officially the Chester experiment was outside the scope of our formal report; yet the case has many intersections with the models in the report.
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